I work at the intersection of radio and digital strategy, so I’m especially interested in what will actually get heard and remembered. If you’re shaping a message, campaign, or content idea, I can help you test it, or we can start wherever feels easiest.
About
Goldie Thakore, known professionally as RJ Goldie, a radio professional with 17 years of experience, currently working with Red FM. My core strengths are content, strategy, digital media, creative thinking and storytelling.
I enjoy finding the interesting angle in ordinary things-whether it's a brand, a product, a problem or a simple everyday observation. I believe good ideas don't always need a big budget or a celebrity; they need the right insight, the right audience and a strong way of telling the story.
My approach is simple: understand the audience, understand the objective, find a different but relevant idea, and keep testing until you find what works.
I like keeping conversations humble, positive, respectful and practical, and I'm always open to changing an idea if it makes the work better.
Ask me about content, strategy, digital media, storytelling, creative ideas and radio.
